CNBC: ESPN plans to add user-generated content to upcoming 'flagship' streaming service ESPN plans to add some user-generated content to its flagship streaming service. ESPN executives are targeting a price of either $25 or $30 per month for the service. ESPN will likely announce a name ...

Understanding the Context

User-generated content (UGC) refers to any content—reviews, photos, videos or social media posts—created by your customer base about your brand. Sharing these genuine user experiences can help build ...