Gross profit margin is the percentage of revenue that exceeds the cost of goods sold. It shows revenue efficiency after production costs. Higher gross profit margins indicate better cost management.

Understanding the Context

Gross profit margin and operating profit margin are two metrics used to measure a company’s profitability. Gross profit margin measures production cost efficiency. Operating profit margin includes ... Gross margin represents the amount of total sales revenue that a company retains after incurring the direct costs associated with producing the goods sold by the company.

Key Insights

The definition of gross margin is the profitability of a business after subtracting the cost of goods sold from the revenue. It is a reflection of the amount of money a company retains for every incremental dollar earned. Gross margin measures the percentage of revenue a company retains after deducting the costs of producing the goods or services it sells. Here's how to calculate it. Gross margin, or gross profit margin, is the difference between revenue and cost of goods sold (COGS), divided by revenue.

Final Thoughts

Gross margin is expressed as a percentage. Gross margin -- also called gross profit margin or gross margin ratio -- is a company's sales minus its cost of goods sold (COGS), expressed as a percentage of sales. Gross margin (also referred to as gross profit margin) is one of the most important financial metrics for understanding whether a business is fundamentally profitable. It measures how much revenue remains after covering the direct costs of producing goods or delivering services. Gross profit margin (GPM) is a key financial metric that measures your company's profitability. It represents the percentage of net revenue you make that exceeds the cost of goods sold (COGS).

Gross margin is a company’s total sales revenue minus its cost of goods sold (COGS), expressed as a percentage. It is a key profitability metric that indicates how much of each dollar in sales a company keeps after subtracting the direct costs associated with producing the goods or services sold. Gross margin is the amount remaining after a retailer or manufacturer subtracts its cost of goods sold from its net sales. In other words, gross margin is the retailer’s or manufacturer’s profit before subtracting its selling, general and administrative, and interest expenses.