repetition ad - MARKETS
adexchanger: Fixing CTV Ad Repetition Means Understanding How Ad Tech Enables It
May 28, 2026
adexchanger: Fixing CTV Ad Repetition Means Understanding How Ad Tech Enables It CTV is a growth medium with a frequency problem. Ad repetition is one of the most talked-about CTV topics at trade shows. But it still hasn’t been fixed.
Understanding the Context
Ad frequency is a problem at the campaign ... MediaPost: New Research Underscores Impacts Of Ad-Pod Length And Structure, Ad Repetition