omnicom ad agency

IBM has appointed Omnicom as its new global media agency following a review. The move comes after IBM called a global media review in December 2025. Reports surfaced this week that Omnicom is considering shelving iconic ad agency DDB, the 76-year-old agency that was founded as Doyle Dane Bernbach.

Understanding the Context

Omnicom didn’t deny the reports and instead issued ... Teams from FleishmanHillard, Porter Novelli, MMC, Golin and Ketchum moved into a new New York office last week as part of Omnicom PR’s plan to align its space and work patterns. The agencies will be ... NEW YORK, /PRNewswire/ -- Omnicom (NYSE: OMC), the world's leading marketing and sales company, today announced five of its agencies have been named to Fast Company's Most Innovative ...

Omnicom-IPG: ad industry reactions - Ad Age

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Key Insights

The mandate spans the Americas, EMEA, APAC and Japan. Omnicom secured the account after competing against Publicis Groupe in the final stage of the pitch process. adexchanger: Q2: Omnicom Says Its Merger With IPG Will Happen Any Day Now, Promise Water is wet, the sun sets in the west, and Omnicom still says it expects to close its merger with IPG in the second half of this year. Omnicom Chairman and CEO John Wren repeated this now-familiar ... Q2: Omnicom Says Its Merger With IPG Will Happen Any Day Now, Promise