Business Wire: 98% of Pharmaceutical Executives Agree on Importance of Omnichannel as Half of Companies Are Not Optimizing Physician Engagement across Touchpoints, Study Finds 98% of Pharmaceutical Executives Agree on Importance of Omnichannel as Half of Companies Are Not Optimizing Physician Engagement across Touchpoints, Study Finds There’s a disconnect between the number of pharma leaders who agree omnichannel engagement is crucial for their organization and the actual execution of such a strategy, according to a study released ... KTLA: Anthill Cloud: Transforming Pharma Marketing with AI, Modular Content, and Omnichannel Engagement Anthill Cloud: Transforming Pharma Marketing with AI, Modular Content, and Omnichannel Engagement SAN FRANCISCO--(BUSINESS WIRE)--Aktana, the leader in intelligent customer engagement for the global life sciences industry, today reveals striking results from a new study, “The State of Omnichannel ... What is the future of omnichannel marketing?

Understanding the Context

Engagement, according to Sarah Caldwell, the General Manager of the Crossix Business at Veeva. In this interview with Michelle Benz, Content Director at ... Business Wire: Aktana and Envision Pharma Group Partner to Help Medical Affairs Navigate the Evolving Physician Engagement Landscape