Yahoo: CRM planning and implementation for small businesses: A guide for teams with limited technical resources CRM planning and implementation for small businesses: A guide for teams with limited technical resources Customer relationship management (CRM) software has a black eye. The mere mention of CRM can strike fear in a management team. We hear time and time again about failed implementations, money wasted ...

Understanding the Context

It’s 11 p.m. on a weeknight. You’re at your desk researching customer relationship management (CRM) solutions for the third time this month. Your sales team is growing, customer information is ...

Key Insights

AOL: The challenges of transitioning from spreadsheets to CRM for sales and marketing teams Nutshell reports that transitioning from spreadsheets to CRM can be challenging due to data quality issues, longer timelines, and team adoption hurdles. The challenges of transitioning from spreadsheets to CRM for sales and marketing teams Entrepreneur on MSN: What growing startups get wrong about CRM software, and how to fix it