dtc platforms - MARKETS
MM&M: Could TrumpRx and DTC platforms lead to an increase in anti-kickback violations? Experts weigh in Could TrumpRx and DTC platforms lead to an increase in anti-kickback violations? Experts weigh in The National Law Review: Of Drugs and DTC Platforms: American Consumerism, TrumpRx, Telehealth, and the Specter of Congressional Intervention Of Drugs and DTC Platforms: American Consumerism, TrumpRx, Telehealth, and the Specter of Congressional Intervention MM&M: Pharma is moving toward a future of DTC platforms.
Understanding the Context
Here’s what marketers should pay attention to As the trend of direct-to-consumer (DTC) platforms continues to grow, pharma marketers are beginning to devise marketing strategies around them involving brand and above-brand strategies, patient ... Pharma is moving toward a future of DTC platforms. Here’s what marketers should pay attention to Awful Announcing: ESPN DTC platform won’t be universally available through authentication at launch